Miele’s Mobile Breakthrough

Problem

Miele Professional sought to introduce its Mobile CSSD to Australian hospitals effectively, requiring a marketing tool that would highlight the product?s features and benefits engagingly and comprehensively.

Solution

Colour Andre created a 3D motion graphics explainer video, providing a visual narrative that articulated the CSSD?s functionalities and advantages. By developing a hero image in 3D, Colour Andre could produce a detailed and interactive representation of the product, enhancing the viewer?s understanding and interest.

Outcome

The explainer video played a pivotal role in the successful launch of the Mobile CSSD, attracting attention and interest from various healthcare institutions. The video facilitated meaningful discussions and inquiries, establishing a strong market presence for Miele?s innovative solution.

Client

Miele Professional

Agency

Effectus Marketing Group